AB has been at this for 120 years, folks. They’re betting that younger American beer fans will be just as oblivious a species of douchebag as their forebears.
These acquisitions are all about Influence. Leverage. Insinuating themselves into a culture which is, at least in LARGE part, a reaction to and rejection of everything AB has stood for.
Lists are NOTHING but our peculiar American mania for putting two things into a small closet and seeing who’s still breathing when we open the door.
A 35K town with five bad breweries in it belongs on the list of “Waste of Gas and Time”, not in “Hidden Gems”.
From this day forth, what we now call “craft brewing” and “craft beer” will be called “INDIE Beer”, in The Pour Fool.
TRY French wines, by all means. But, if after trying a large number of them and finding out that you simply prefer wnies from Elsewhere, don’t worry about it.
Garrett Marrero owns Maui Brewing Company. Period, end of story. This will be short and sweet because it’s very simple: Continue reading
My 2017 resolution to write shorter posts is sitting at about fifty/fifty, pass/fail. So I’m going to climb back on Continue reading