AB/InBev Rams 10 Barrel Down San Diego’s Throat: The Natural Acts of a Bully
AB has been at this for 120 years, folks. They’re betting that younger American beer fans will be just as oblivious a species of douchebag as their forebears.
AB has been at this for 120 years, folks. They’re betting that younger American beer fans will be just as oblivious a species of douchebag as their forebears.
These acquisitions are all about Influence. Leverage. Insinuating themselves into a culture which is, at least in LARGE part, a reaction to and rejection of everything AB has stood for.
From this day forth, what we now call “craft brewing” and “craft beer” will be called “INDIE Beer”, in The Pour Fool.
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